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This Diwali season, while we said no to patakhas. Our favourite brands nailed the marketing game with stickers and emojis marketing...

Become a part of user conversation by leveraging the power of emoji marketing campaigns like these brands did.

Up until a couple of years ago seeing emojis in your work inbox was as unlikely as not swearing after you struck your toe on something....

You might have seen similar posts like the ones (mentioned below by Braze) in your feeds in the Month of May. In today's fast-paced...

Let's go back to the year 2015-2016. You might have been watching amazing superhero movies of the year. From Batman Vs Superman to...

Do you understand the significance of being in the right place at the right time? Well, that is exactly what marketing with stickers or...

First came the artists, then mathematicians, and then came the writers and poets. If we look at the history of our species we will find...

CompuServe developers developed GIFs in 1987, they had no idea that their hack to compress images will become an internet phenomenon....

Have you ever wondered about the arrangement of products in a supermarket? If you are a marketer then you might know the strategies that...

Talaya Waller, an entrepreneur and brand maker, in her TedTalk "The future of Branding is Personal", says that "An average person gets...

Marketers and Advertisers are now in the "Relationship Era" of marketing. What does this mean? Cost, marketing, sales play a huge role in...

Snapchat has been doing Avatar Marketing for years. But here are some cheaper and effective mediums for Personalized Avatar Marketing to inc

We sapiens as a race have a longing to connect with our fellow sapiens. Actually, it is more than just longing, it is a need. And this...

Imagine you are moving into a new home, the whole moving experience can be as exciting as it can be overwhelming. To decorate the now...

Communication has always gone hand in hand with technology From smoke signals to mails and then to emoji’s we have come a long way. There...

Let's talk about the evolution of Conversation First Humans have wanted to tell their tales for as long as we have lived. From cave...